Kasper Rorsted - Adidas

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Last quote by Kasper Rorsted

Why not play a future cup final in Shanghai rather than Berlin? I see it as a chance and would be all for it.feedback
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Apr 18 2017 China
We can learn a lot about a person if we know what types of things he or she talks about or comments on the most frequently. There are numerous topics with which Kasper Rorsted is associated, including U.S., Trump, and business. Most recently, Kasper Rorsted has been quoted saying: “It's clear that the younger consumer engages with us predominately over the mobile device. Digital engagement is key for us; you don't see any TV advertising anymore. All of our engagement with the consumer is through digital media and we believe in the next three years we can take our online business from approximately 1 billion (euro) to 4 billion (euro) and create a much more direct engagement with consumers.” in the article Adidas steps away from TV advertising as it targets $4 billion growth. An other article where Kasper Rorsted has been quoted is Traders say Adidas' push into the US is troubling for sports apparel stocks.
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Quotes by Kasper Rorsted

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