Richard Broughton


Last quote by Richard Broughton

While Apple is getting serious, there are a lot of companies in the market already spending vastly more on content. Apple's investment looks fairly slim next to the incumbents. If they really want to make a mark it is a step in the right direction, but they'll need a few more billions on top to really compete. Having an edge with exclusive content is one potential method of ensuring Apple brand loyalty and stimulating new device
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Sep 09 2017
Richard Broughton has been quoted in 12 different articles. Most recently, Richard Broughton has been quoted saying, “We can probably assume that content investments will be in support of the company's device sales, given how Apple has treated content and services in the past – effectively subsidising them to encourage device usage, sales and loyalty.” in an article called From handsets to Hollywood: Apple joins the dash for content. This is only one of 24 quotes from Richard Broughton. To see more examples Richard Broughton’s views and opinions, check out the section below. You can filter Richard Broughton's quotes by date and by topic to see, for example, what Richard Broughton said about Reddit recently and in the past.
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Richard Broughton quotes

Apr 15 2017 - Netflix

To some extent, churn in catalogue is always going to happen – it's how services keep their platforms looking fresh – but these are examples in a wider trend of focusing the catalogue on newer and more targeted acquisitions and original

Apr 15 2017 - Netflix

When Netflix launched it had tonnes of everything but it has been clearing out older titles [in the US]. The average title is now newer, the decline has been in the older category of titles, shows and movies over five years old. Generally, the trend has been for Netflix to be investing more in its international catalogues, increasing their title

Mar 30 2017 - Disney

It is about shrewd intellectual property licences too. Can Paramount, or any studio, find un-utilised IP out there. There is probably a gold mine or two that has been over-looked or yet to be discovered. Look at the more recent success of teen/young adult books converting rapidly into new titles, such as Hunger Games and Maze

Mar 30 2017 - Disney

That has been the big issue at Paramount which has a mediocre set of franchises. The reduction in output of films has led to a reluctance to take risks. That has to be reversed to create a successful studio if you are stuck in a rut of making average films. That takes

Mar 30 2017 - Disney

The recipe for studios in recent years has been to scale back and make fewer films by defining successful franchises and bludgeoning the way to the top of the

Jun 16 2016

Reddit is already moving in the right direction with regards to monetizing its user base – it has been exploring opportunities for mobile monetisation, introducing native mobile ad formats, as well as apps (a big departure from its browser-based history).feedback

Feb 12 2016 - Youtube

If you want to attract branded content, having a view count is

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