Sam Fischer - Diageo


Last quote by Sam Fischer

What we're seeing in China right now is really positive. We're seeing an increasing curiosity around people asking, What is whisky? Where does it come from? What taste do I like? Given some of these green shoots, the curiosity and appetite is only going one way. When you look at the scale of China, it doesn't take much of a shift for that to have an impact on our business and ultimately scotch
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Apr 16 2017 China
The latest quote from Sam Fischer is: “Special consumers who come here very much value the unique one-off nature of these casks. In all of our storage of casks, there's one cask amongst a million that we would consider in perfect balance. It doesn't need blending because it's perfect.”. It comes from the Inside Singapore's 'invite-only' Johnnie Walker House article. You’ll find on this page 3 articles with Sam Fischer quoted on topics such as China, bar and collector. Sam Fischer has been quoted 3 times in 3 articles.
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